Aperon Hotel Identity
The recently opened Aperon Hotel is located in the heart of Copenhagen city center and is one of VALRYGG studio’s hotel projects. The historic complex consists of three restored buildings, a courtyard, a rooftop, and a restaurant.
In addition to the architectural work, VALRYGG studio has created a visual identity and named the hotel, Aperon; reflecting the history of the site in a ludic way. The visual universe is inspired by modern European capitals, with a warm and minimalist color palette. The delicate contrasts in the color profile create an inviting, fresh and modern expression, which also harmonizes with traditional architecture and the green backyard.
Identity, name, wayfinding